Scroll

Morgane Guedj Creative | Strategy-Led Brand Identity, Design & Illustration

Strategy-led design and illustration, made by a human who gets a little obsessed with your brand.

For founders and leaders who want something crafted, expressive, and impossible to find in a stock library or coax out of a chatbot.

Strategy-led design and illustration, made by a human who gets a little obsessed with your brand.

For founders and leaders who want something crafted, expressive, and impossible to find in a stock library or coax out of a chatbot.

Small studio. Global impact.

Your brand should be as ambitious as you are.

Not the beige and minimal version everyone else in your industry is doing. Something with personality, warmth, and a touch of the unexpected. The kind of brand that turns the right people into instant fans.

If you are looking for a creative partner who will actually listen and create something that goes beyond what you imagined, you are in the right place.

The magic happens when your story meets my eyes.

Brand Identity & Strategy

Pretty is the easy part. What we’re really doing is figuring out exactly what makes your business unlike anyone else and where it’s going. That starts with really listening. Through workshops and deep conversations, I bring you into the creative process.

Then we design a brand system around that. One that your team can actually use, and that keeps getting better the longer you have it.

Illustration

Illustration is one of the most powerful things you can put in a brand. It creates emotion without a camera, includes everyone a photograph might leave out, and gives your brand a human quality that nothing else can replicate. It’s underrated. And honestly, it’s one of my favourite things to do. Because every brand, in some shape or form, has room for it.

Publication

Good content deserves to be read. I design publications that make that happen, through layouts that guide the eye, illustration that brings it to life, and a process that starts with understanding your audience, not just your content.

Whether it’s part of a broader brand system or a standalone project, every publication I design is built to be picked up, opened, and actually read.

Most-loved projects

Bonjour, I'm Morgane

I am a French-born creative director, graphic designer and illustrator based in Perth, Western Australia. For over ten years, I’ve been running my own studio, working with businesses across Australia, France and beyond. Some of the brands I’ve created are still going strong nearly a decade later, because I take the time to really understand your business and your story before I design anything.

My superpowers are deep listening and heartfelt empathy, and I bring both into every project. Work with me to translate the love you put into your business into a unique brand identity.

Why clients choose to work with me

icon-team-red

Fully invested in your success.

Working with me feels like gaining a team member who genuinely cares about where your business is going. I take the creative weight off your plate, lead the process so you don't have to, and bring the same passion to your brand as I would to my own.

icon-partner-red

Designed by a human, felt by heart.

In a world of AI-generated everything, my work is lively, organic and imperfectly perfect. No stock, no templates. Every mark, every choice, every detail is made with intention and personality, the kind that makes your brand feel alive in a way no algorithm can replicate. For the ones who still believe in made by human.

icon-design-red

Strategy-led, conversation-first.

With over ten years running my own studio and twenty years of design experience across Australia, France and beyond, every decision I make is grounded in what I learn from you. I listen for the things you haven't quite put into words yet, and use all of that to make design decisions that actually move your business forward.

From the people who've been on the journey